Enlightenment/Heaven&Hell Print Adverts
Client: Roland UK

The GT-10 is the ME-20’s big brother – another complicated product, but one that most prospects will have some understanding of.
So let’s cut to the chase with the ad.
Working with supplied images (rather than having the flexibility of commissioning our own) presents defined parameters to work within, but it’s fine.
It’s good to limit things sometimes – and here the backgrounds had to tell the story, to sum up the narrative of the product’s wide-ranging features (Enlightenment) and versatility (Heaven&Hell) with one look.

